Research: How to find local rental yields

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As a property investor or a build-to-rent developer, one of the key metrics for any potential investment property or completed development is the achievable rental yield.

The first stop for high-level yield data is our Yield Hotspots page – which shows the areas with the highest yields in the UK – or our Postcode Data tool, which allows you to filter all postcode districts by data including average rental yields.

But when you want to go deeper, you can look at our in-depth local rental yield data for all urban and suburban areas in the UK, broken down by number of bedrooms.

To access this data, you need to use our Local Data tool, starting by defining the area that you are interested in.

You need to ensure that the area is large enough to have meaningful data, yet not so large that the data becomes less relevant.

Once happy with the area, click 'Generate data' and the PropertyData market analytics dashboard will appear after a short while.

Navigate to the 'Yields' tab at the top, and you'll find the average rental yields for your defined area, broken down by number of bedrooms.

Have a quick look at the subtabs just below the main tabs. By default you are looking at the long-let yields (for a traditional assured shorthold tenancy (AST) tenancy), but you can switch over to view rental yields for HMO properties.

Remember, the yields shown are gross yields – before all costs. The net yield for a property will depend on the costs that fall on the landlord – and although HMOs tend to have higher gross yields, they will also have higher costs.

The yield of a specific property will also vary based on a number of factors including the layout, the numbers shown here are averages for the local area you defined.

To get a specific rental valuation for a house, flat or HMO, try our Valuation tool.

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